Idea Stage / Concept Only – For those who haven't launched but are developing an idea or business plan.
Pre-Revenue / MVP (Minimum Viable Product) – They may have a product, but no revenue yet.
Early Revenue / Pilot Customers – Making some sales, testing product-market fit.
Steady Revenue / Post-Launch Growth – Stable operations with regular customers.
Scaling / Expanding – Looking to grow staff, markets, or raise investment.
Established / Mature – Profitable, possibly over 5+ years in operation, looking for new opportunities or partnerships.
Other / Not Sure – For those who don’t fit neatly into categories or are uncertain.